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Pet Plate Review: Is Fresh Still Best in 2024?

  • 10/10
    Quality of Ingredients - 10/10
  • 8/10
    Variety - 8/10
  • 9/10
    Cost - 9/10


With four solid recipes to choose from, Pet Plate’s high quality ingredients and ready-to-eat containers steal the show.

Last Updated: March 20, 2024 by Lisa Melillo

Jamie, my friend, and fellow dog lover, burst into our weekly coffee catch-up with an enthusiasm I hadn’t seen in a while. I knew something was up.

“You must check out Pet Plate!” she exclaimed, barely sitting down. “It’s a game-changer. No more last-minute runs to the store and the pups absolutely love it!”

Intrigued by her excitement and the promise of convenience, I found myself nodding to her detailed account of discovering Pet Plate through a fellow pet parent at the kennel.

“Honestly, it’s like they’ve thought of everything—even the pickiest eater would be hard-pressed not to dive in,” Jamie added.

Her words piqued my interest. As someone who’s dedicated a significant part of my life to understanding and sharing the ins and outs of canine care, the prospect of a subscription service that catered to the nutritional needs of dogs while offering the convenience of home delivery was too enticing to ignore. So, I decided to try, hoping to see if it lived up to the hype.

Unlike other Pet Plate Reviews, I’ll take you through my experience with this brand, from the unboxing to portioning the meals for my beloved dog. Expect a fact-based analysis complete with photos to guide you through what to anticipate if you decide to give it a whirl. 

Pet Plate’s History in Brief


Discovering the backstory of Pet Plate was as intriguing as hearing about it for the first time over coffee. The brand was brought to life by Renaldo Webb, a figure whose journey into the pet food arena began not from a desire to create a new product, but from a consultant’s curiosity and concern within the pet food industry.

Webb, diving deep into the world of mass-market pet food production, was taken aback by the inferior ingredients and less-than-ideal processes commonly employed. It wasn’t just about what was being made but how it was being made that struck a chord with him. This revelation wasn’t something he could simply walk away from; it spurred a determination to offer something far superior for our four-legged family members.

Thus, was born out of a commitment to raise the bar in dog nutrition and care. What sets this 2016 brand apart is its dedication to quality and customization. This isn’t your average, off-the-shelf dog food. Pet Plate takes the time to understand your dog’s unique needs, preferences, and nutritional requirements. By focusing on creating meals that are as delicious as they are nutritious, Pet Plate ensures that each bowl is packed with the kind of value you’d want for any loved one. The convenience factor is a massive bonus—customized meals crafted with care are delivered straight to your doorstep, making the dreaded pet shop run a thing of the past.

UPDATE: For a limited time, Pet Plate is offering our readers a HUGE 55% discount on your first order when you order through this link or the button below! The discount will automatically apply at checkout.

Pet Plate Dog Food Overview

My first order of Pet Plate arrived in a large brown box on a hot sunny day while I was at work. Naturally, all I could think was “I sure hope this stayed cold!” After opening the box, I was amazed at how cold everything stayed. There was absolutely no chance of this spoiling any time soon.

Packaging and Feeding

I started with the trial order of the chicken and beef recipes. You can see in the photo here that Pet Plate has unique product packaging. Each individual meal is in its own container, making feeding times super simple.

If you’re like me and feed your dog twice per day instead of all at once, you can just empty half of the container out into their bowl in the morning and then give them the rest in the container for dinner. Sasha thinks she’s getting a special treat by being able to eat it right out of their bowls!

The containers are super convenient—but make sure you recycle!

Please remember to freeze the majority of the food. In most cases, if you place it all in your refrigerator, some of it will spoil before your dog eats it since this is real, fresh food. I freeze all of it but two containers; put those two in your refrigerator and every day when you finish one, take another out of the freezer and into the fridge to thaw.

Quality & Ingredients

One of Pet Plate’s best features is the fact that pet owners are fully aware of every single ingredient going into their pet’s meal, removing any concern about those mystery products on the labels of the bigger name brands in the market today. And not just that, but because each meal is pre-portioned by the company, pet parents can rest assured that they won’t be overfeeding their pup.

And for those curious about where Pet Plate gets its food, it is entirely American-made and packaged at a human-grade, USDA-inspected facility in upstate New York. The company also promises that no by-products ever find their way into their products, and every recipe and formula is specially designed by a team of veterinarians and nutritionists and then cooked in small batches by trained pet chefs to conform to rigid company standards.

These exact standards are how we reviewed and rated dry dog food manufacturers to find the list of best dog food, so it’s great to see Pet Plate’s delivery service matching that high level of quality.

Product Lines

At the time of this review, Pet Plate has 4 excellent recipes to choose from. Let’s take a look at each recipe’s full ingredient list and our calculated estimated nutrient analysis.

Chompin’ Chicken

Chompin' Chicken

Key Features

  • High in protein, supporting muscle health and energy levels
  • Contains sweet potatoes for high-quality carbohydrates, dietary fiber, vitamins, and antioxidants
  • Customized meal planning based on your dog’s specific needs
  • Conveniently delivered straight to your door, eliminating the need for constant pet shop runs
  • Tailored to support overall health and vitality in dogs
  • A popular choice among pet parents for its palatability and nutritional value

The Chompin’ Chicken from Pet Plate quickly became a staple in my household, and it’s not hard to see why it’s their most popular product line. From the moment I opened the first container, the quality was evident, and the aroma alone was enough to grab the undivided attention of my eager pup.

This chicken recipe shines not only in its palatability but also in its nutritional makeup. Among Pet Plate’s offerings, it boasts the second-highest protein content, a crucial component for maintaining my dog’s muscle health and energy levels. The inclusion of the second-highest amount of carbohydrates initially gave me pause, but understanding the source of these carbs put my mind at ease. The sweet potatoes, a key ingredient in this recipe, are not just filler. They’re a powerhouse of nutrients, providing dietary fiber, vitamins, and antioxidants, all while ensuring the meal remains satisfying and balanced.


  • High in protein, supporting strong muscles and energy levels
  • Includes sweet potatoes for high-quality carbs and dietary fiber
  • Tailored meal plans based on dog’s nutritional needs
  • Delivered straight to your door for convenience
  • Popular among dogs for its taste and digestibility


  • Potential allergen for dogs sensitive to poultry
  • Some dogs may find the texture less appealing than other options


Chicken, sweet potatoes, broccoli, chicken liver, apples, butternut squash, dicalcium phosphate, salmon oil, calcium carbonate, salt, potassium chloride, parsley, proprietary supplement blend (vitamin E, zinc oxide, ferrous fumarate, copper gluconate, manganese gluconate, potassium iodide, vitamin D3)

  • 35.3%


  • 15.9%


  • 44.8%


Barkin’ Beef

PetPlate Human Grade Barkin' Beef Entree Dog Food

Key Features

  • High-quality beef as the primary protein source
  • Includes carrots and peas for added vitamins, minerals, and antioxidants
  • Contains whole grains for sustained energy and digestive health
  • Supports muscle maintenance, healthy coat, and overall well-being
  • Brings excitement and enjoyment to meal times with its palatability

The Barkin’ Beef recipe (don’t get this confused with Grocery Pup’s Bitchin’ Beef!) has the highest fat among their recipes but is still nowhere near the levels of NomNomNow.

The moment I served Barkin’ Beef, my dog’s reaction was priceless; the eagerness and joy in every bite were undeniable. It’s become a meal that not only nourishes but also brings excitement to mealtime.

This Pet Plate Barkin’ Beef is crafted with care, incorporating high-quality beef as the primary protein source. Protein is essential for dogs, supporting everything from muscle maintenance to a healthy coat, and Barkin’ Beef delivers on this front. The recipe is balanced with vegetables and whole grains, providing a comprehensive nutrient profile that covers all the bases for a healthy diet.

Delving deeper into the Pet Plate Barkin’ Beef experience, it’s the attention to detail in the ingredient list that really sets it apart. Beyond the premium beef, the inclusion of nutrient-rich vegetables like carrots and peas adds a layer of vital vitamins and minerals. These aren’t just fillers; they’re carefully selected for their health benefits, ensuring my dog gets a boost of antioxidants and fiber with every meal.

Whole grains in the mix contribute to the meal’s well-rounded nature, offering sustained energy and aiding in digestive health. It’s a relief to find a dog food that prioritizes not just the immediate palatability but the long-term health of my pet. 


  • High-quality beef supports muscle health and maintenance
  • Rich in essential nutrients for overall health
  • Suitable for dogs with chicken or turkey sensitivities
  • Balanced with vegetables and grains for comprehensive nutrition
  • Palatable flavor that appeals to most dogs


  • May not be suitable for dogs with beef allergies
  • Higher fat content compared to leaner meats like turkey


Beef, sweet potatoes, potatoes, beef liver, carrots, apples, green peas, pumpkin, dicalcium phosphate, safflower oil, salmon oil, calcium carbonate, salt, proprietary supplement blend (vitamin E, ferrous fumarate, zinc oxide, manganese gluconate, thiamine mononitrate, magnesium oxide, potassium iodide, sodium selenite, vitamin D3)

  • 31.2%


  • 21.7%


  • 43.5%


Lip Lickin’ Lamb

PetPlate Human Grade Lip Lickin' Lamb Entree Dog Food

Key Features

  • Novel protein source ideal for dogs with sensitivities or dietary restrictions
  • Includes pumpkin and broccoli for fiber, vitamins, and antioxidants
  • Quinoa is a gluten-free carbohydrate source rich in protein and essential amino acids
  • High in omega fatty acids for optimal skin health and coat shine
  • Carefully balanced minerals and vitamins for bone density and nerve function

Their lamb recipe had surprisingly low protein levels because it’s fresh dog food. AAFCO recommends 26% minimum protein for puppies, so it is still above all required standards. Having a lower-protein option among fresh dog food companies is actually refreshing to see because not all dogs do well on high-protein diets.

My experience with Pet Plate’s Lip Lickin’ Lamb has been an enlightening journey into the world of premium dog nutrition, marked by my dog’s visibly joyful response and the impressive health benefits I’ve observed. Opting for lamb as the main protein source, this recipe caters to dogs with specific dietary needs or those simply in search of a delicious alternative to more common proteins. The rich, savory taste of lamb is a clear favorite for my dog, igniting an eagerness at meal times that’s both heartwarming and a testament to the meal’s palatability.

The nutrient-dense vegetables like pumpkin and broccoli enhance the meal’s fiber, vitamin, and antioxidant content, supporting my dog’s immune system and digestive health in ways I can genuinely appreciate. Furthermore, the recipe’s use of quinoa as a carbohydrate source offers a gluten-free alternative that’s rich in essential amino acids, supporting my dog’s energy levels and muscle health without compromising on digestibility.

The benefits of switching to Lip Lickin’ Lamb have been multifaceted. Beyond the evident enjoyment it brings to my dog, I’ve noticed tangible improvements in her health—her coat is shinier, her energy levels are consistently high, and her overall vitality seems boosted. 


  • Novel protein source ideal for dogs with common meat allergies
  • Includes a mix of vegetables like pumpkin and broccoli for added nutrition
  • Rich in omega fatty acids for healthy skin and coat
  • Quinoa provides a gluten-free source of carbohydrates
  • Designed to support dogs with sensitive stomachs


  • Lamb can be a more expensive protein source
  • May have a higher fat content than poultry-based diets


Lamb, sweet potatoes, quinoa, lamb liver, apples, broccoli, dicalcium phosphate, potassium chloride, salt, salmon oil, calcium carbonate, parsley, proprietary supplement blend (vitamin E, choline bitartrate, zinc oxide, ferrous fumarate, sodium selenite, potassium iodide, vitamin D3)

  • 26.1%


  • 14.3%


  • 55.1%


Tail Waggin’ Turkey

PetPlate Human Grade Tail Waggin' Turkey Entree Dog Food

Key Features

  • Lean protein source ideal for weight management
  • Includes cranberries and carrots for urinary tract health and vision support
  • Tailored to promote digestive wellness
  • Focus on providing essential nutrients without excess fat
  • Designed for dogs with a preference for turkey or those in need of a dietary change

Embarking on the Tail Waggin’ Turkey journey with Pet Plate was like opening a new chapter in my dog’s dietary adventure, one that brought about a refreshing change and introduced a wholesome balance to his meals. This turkey recipe, distinct from the beef, lamb, and chicken offerings, caught my attention for its lean protein source, promising both taste and nutrition in equal measure. The first time I presented my dog with Tail Waggin’ Turkey, the enthusiasm was palpable. The way she dived into her meal, with a vigor I hadn’t seen in a while, told me all I needed to know about its palatability.

What sets Pet Plate Tail Waggin’ Turkey apart in my eyes, beyond its obvious appeal to my dog, is the meticulous blend of ingredients aimed at supporting a healthy weight and promoting digestive wellness. Turkey, being a leaner protein, offers a fantastic alternative for dogs needing to manage their weight without sacrificing the essential nutrients needed for their overall health. This choice aligns perfectly with my dog’s needs, providing a high-quality protein source without the extra fat content.

Another notable feature of Tail Waggin’ Turkey is the inclusion of fibrous vegetables and fruits, such as cranberries and carrots, which not only enhance the meal’s flavor profile but also contribute to urinary tract health and vision support. The careful selection of these ingredients reflects a deep understanding of canine nutritional needs, ensuring that every bite is as beneficial as it is delicious.

From a personal standpoint, transitioning to Tail Waggin’ Turkey has brought about a noticeable difference in my dog’s digestion and energy levels. Her eagerness for meal times has never waned, and observing her healthy weight maintenance has been incredibly reassuring. 


  • Lean protein source helps with weight management
  • Cranberries and carrots support urinary tract health and vision
  • Promotes digestive wellness with fibrous ingredients
  • Specially formulated for dogs needing a low-fat diet
  • Delicious flavor that’s highly palatable for picky eaters


  • Not as protein-rich as beef or chicken options
  • Some dogs may prefer the taste of red meat over turkey


Turkey, sweet potatoes, potatoes, turkey liver, apples, carrots, green peas, pumpkin, salmon oil, dicalcium phosphate, salt, proprietary supplement blend (vitamin E, zinc oxide, ferrous fumarate, copper gluconate, manganese gluconate, sodium selenite, potassium iodide, vitamin D3)

  • 41.6%


  • 16%


  • 40.6%


My Pet Plate Review

Taste Test Results

She would lick the bowl all day if it were up to her

I like to preface taste test sections by saying my dog is not a picky eater, but it’s easy to tell when she absolutely loves something. And she absolutely loves Pet Plate. The quality is apparent just by looking at the food, with identifiable ingredients that even I would eat!

Note: If you are just switching to fresh dog food, it is important to make the transition slowly, especially if your dog is currently on a full kibble diet. The drastic change can cause upset stomachs; luckily, Pet Plate offers great instructions on how much and how often you should feed during the transition period.

FAQs about Pet Plate Dog Food

What is Pet Plate dog food?

It’s a premium subscription service that provides freshly cooked, human-grade meals specifically tailored to meet the nutritional needs of dogs. Each meal has high-quality ingredients, ensuring your pet receives balanced and wholesome food.

How do Pet Plate dog food reviews rate the service?

Pet Plate dog food reviews often highlight the high quality of ingredients, the convenience of the subscription service, and the positive impact on their pets’ health and energy levels. 

Are Pet Plate meals customizable?

Yes, Pet Plate offers customizable meal plans based on your dog’s age, weight, breed, and dietary needs. This ensures that each dog receives delicious food perfectly suited to their health requirements.

Can I try Pet Plate before committing to a subscription?

Pet Plate occasionally offers trial promotions that allow new customers to try their meals before committing to a full subscription plan. These trials are a great way to see the benefits of Pet Plate meals for your pet.

How does Pet Plate ensure food safety and quality?

Pet Plate follows strict food safety protocols, preparing meals in a USDA-inspected facility with human-grade ingredients. Each batch is flash-frozen to preserve freshness and nutrients, ensuring your pet receives the highest quality meals.

Is Pet Plate worth the cost?

Many pet owners consider Pet Plate a worthwhile investment. The combination of high-quality, nutritious ingredients and the convenience of home delivery often justifies the price point for those looking for the best for their pets.

Final Woof: How to Order Now!

While the company doesn’t offer any samples at the moment, they do offer a money-back guarantee on your first box. For those who decide to make the move and start ordering, there is no set, standard price for the program and it all depends on the animal’s size and the ingredients chosen. For a limited time, Pet Plate is giving Woof Whisker readers a huge discount that you can access through this link

Once you decide to start customizing your box, the process is straightforward. After entering your pet’s name, you are then prompted to answer a few simple questions about your pup, including their weight, age, breed, body condition, and activity level. Once this information is entered into the system, you can select any variety of the four recipes, and choose whether you want a full plan or a topper plan. 

Pet parents can also click on each of the four recipes for more information about the ingredients and nutritional analysis, and can then simply click on the option selected and head to the checkout screen. Simple as that! 

To sum up this review, we give Pet Plate two paws up!



3 thoughts on “Pet Plate Review: Is Fresh Still Best in 2024?”

  1. Carol Lytle

    Need to know if this product needs refrigeration? I do not have enough refrigerator space. What is your return policy. I have the pickest Chihuahua ever. Only eats on certain days. Had her checked out, can’t find anything wrong with her. She is a little underweight.

    1. Woof Whiskers

      Hi Carol – yes these need to be refrigerated and frozen. When your package arrives, you only put one in the refrigerator at a time, and freeze the rest. Take one out of the freezer every time you finish a package from the refrigerator. This ensures they stay fresh.

  2. Jeanne Clougher

    I am Leary of Crave. Does anyone know how the food is cooked and what temperature?

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